The Brown Book of Design Thinking by Jose Berengueres

The Brown Book of Design Thinking

By Jose Berengueres

  • Release Date: 2013-11-25
  • Genre: Educación
Score: 4.5
4.5
From 7 Ratings
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Description

This book is based on the Design Thinking 101 course offered at UAE University. The aim of the course is to gain creative self-confidence while learning from innovative business cases. It contains seven workshops, five video, audio interviews and commentaries and case studies that include: Ideo, Toyota, Nissan, Zappos, Stanford’s d.school and Zara.

Reviews

  • Muy visual

    5
    By Maria Goiriz
    Un libro muy visual, me gustó como usan elementos de comic (bocadillos) para enfatizar los puntos clave. Tiene muchas fotos, videos y anecdotas de Toyota y Nissan por lo es attractivo, especialmente para alumnos de secundaria.
  • A fresh approach

    5
    By Harrikens
    Too Many Design Thinking books do not walk their talk, on one hand they preach vizualization, while on the other they cannot get off the alphabet hook. In contrast, this author didnt "write" a book, he “sketched” and along the way he splashed it with images and videos.

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